The day after tomorrow, I’ll be heading over to the Minutes + Hours watch show (formerly MicroLux) in nearby Austin, Texas.  I’m quite excited and wanted to commemorate the occasion with a quick glimpse in to some of the biggest watch shows in the world.  Let’s explore a few shows that are/were either the largest in size or the most incredible.  Without further ado, check these out! 

Core Watches Display from MicroLux 2022

1. Baselworld (Switzerland)

Baselworld, often referred to as the “Olympics of the Watch World,” was one of the most prestigious watch shows globally until its final edition in 2019. This event was a grand spectacle, featuring luxurious watch brands, high-end jewelry, and the most influential players in the industry. It was the place where watch enthusiasts witnessed the unveiling of exceptional timepieces, setting trends for the year.

2. Watches & Wonders (Geneva) – Formerly SIHH (Salon International de la Haute Horlogerie Watch Show)

After the conclusion of Baselworld, Watches & Wonders emerged as the leading luxury watch show in the world. Held in Geneva, Switzerland, this show brings together renowned Swiss watchmakers, including iconic brands like Patek Philippe, Rolex, and Audemars Piguet. Attendees get an exclusive glimpse of the industry’s most exquisite creations and innovations.

3. Hong Kong Watch & Clock Fair (Hong Kong)

The Hong Kong Watch & Clock Fair is one of Asia’s most significant watch exhibitions. It offers a diverse range of watches, from affordable timepieces to luxury brands. The fair serves as a bridge between the Eastern and Western watch markets and attracts a global audience of retailers, collectors, and enthusiasts.

4. Dubai Watch Week (Dubai, UAE)

Dubai Watch Week is a unique horological event that celebrates watch culture and craftsmanship. This show offers a platform for both emerging and established watch brands to showcase their creations. The event also includes educational sessions, making it a haven for watch enthusiasts and collectors looking to expand their knowledge.  My friends at WristEnthusiast will be attending this one next week!

5. SalonQP (London, UK)

SalonQP was an immersive watch experience held in London, where visitors could explore a curated selection of independent watchmakers and renowned brands. After a decade of successful shows, organizer Hearst Europe canceled all future events.  


The world’s biggest watch shows are more than just events; they are grand stages where the artistry and ingenuity of watchmakers are on full display. These exhibitions bring together horological enthusiasts, collectors, and industry leaders, creating an atmosphere of excitement, innovation, and appreciation for the art of watchmaking. Whether you are a seasoned collector or an aspiring watch enthusiast, attending these shows is an opportunity to immerse yourself in the world of horology and witness the magic of timekeeping in its finest form.

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