I dare you to find a Swiss-made automatic watch with a more intricate dial design for under $1,500 USD.  From the board room to date night or even a night out with the guys, this is the watch for you.

The Highlights:

• Guilloche-style dial, done remarkably. There is a semi-skeleton feel due to the custom hour wheel in the center.
• Unique lugs with rose gold rings where they meet the case.
• A dependable STP1-11 automatic Swiss movement.
• Speaking of Swiss, Timeless is the real deal. Designed in Switzerland by a Swiss horologist, it is a true Swiss-made watch.
• A perfect size case, 13 mm tall and 41.5 mm wide. While the watch was primarily created for men, the size is perfect for most women’s wrists too.
• Details everywhere you look, from the 3-piece crown to the subtle, engraved hour marks on the case.
• Oh, and there are only 500 of each watch made. So when you own one, you’re one of the proud few who do.

Let’s start with the dial. I mean, come on. It’s freaking fantastic! It may be the most attractive dial I’ve laid eyes on. The guilloche dial work is out-of-this-world – every tiny angle in perfect placement. It really is one of Timeless’ most unique attributes. After I gawked at the dial for a few minutes, I went back to my closet and looked at my other watches with sadness in my eyes. Nothing else measures up; not even close.

One thing I don’t think many realize about Timeless is that it’s not just a pretty face (pun intended). This watch was designed and made in the heart of quality watches – Switzerland. Swiss quality oozes from Timeless starting with the STP1-11 automatic movement made by Swiss Technology Production.  The movement has a power reserve of 44 hours and is made with 26 jewels.  The STP1-11 is Swiss-made and has been used by Swiss watchmakers for over 15 years (SwissTP.com, n.d.)

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The movement is customized with a decorative hour wheel in the center of the dial, giving the watch a pseudo open-heart feel. This movement is built into a case that is less than 13mm tall.  The watch is durable enough to last life’s adventures with 50m of water resistance, which is not always the case on a high-end dress watch. 

Aside from the dial and overall quality, the details seal the deal for Timeless Watches. The emblem on the side, the rose gold rings around the lugs, the unique caseback that mimics a sand dollar… I could go on and on. Not all watchmakers get the details right, since they are sometimes missed by casual watch wearers. But Timeless takes care of horologists better than that by nailing every detail. 

The bottom line is that Timeless is a gorgeous and versatile watch that is made with Swiss quality.  As a new brand, it’s sure to make a splash in the watch market very quickly.  Be sure to grab your limited edition HMS 001 or HMS 002 (Hour-Minute-Second) before they’re all gone!

Resources:

https://www.swisstp.com/en/products#cbp=/cfc/Products.cfc?method=showProduct&id=STP1-11